Industry Cove is within the Negril and Green Island Area and is comprised of diverse and sensitive ecosystems namely; mangrove wetlands, seagrass beds and coral reefs. Existing environmental protection areas within the Negril and Green Island Area include; Negril Environment Protected Area, Negril Great Morass Game Reserve, Royal Palm Reserve, Negril Marine Park and Orange Bay Special Fishery Conservation Area.

The geology, topography and vegetation at Industry Cove can be described as a swamp overlaying white limestone with a limestone hill at an elevation range of between 1.5 – 15 m above sea level and slopes ranging from 0 – 5o. The area is primarily a mangrove forest, consisting of mature trees 10 – 15 m in height associated with pockets of herbaceous wetland vegetation. A raised reef system borders the property.

The site is characterised by very diverse flora and fauna, indicative of the area's ecological importance. There are over 100 species of plants, of which four are endemics. Avifaunal assessments determined that the site is a significant roosting and foraging area for several local and migrant bird species, with approximately 36 species recorded, including the West Indian Whistling Duck (Dendrocygna arborea) and the migrant Yellow-bellied Sapsucker (Sphyrapicus varius).

In a natural resource valuation report regarding the then proposed development of the Princess Hotel and Resorts, it was revealed that mangroves at the site (including those to be impacted) had an associated cost of UD$ 1.112 million per annum for carbon sequestration (Eco Nexus Consulting Group, 2020). The report stated categorically that the impact on mangroves due to the development would be significant, with the economic repercussions being passed on to the broader community and the Jamaican public. It was also concluded that there would be irreversible impacts on all ecosystems due to the development. Notably, as the Industry Cove mangroves support provisional services such as beekeeping/honey production, bird shooting, and subsistence fishing, their removal would negatively affect the income groups that rely on these natural resources.